Association & Society Management Resources
Equip your board and team with the insights and tools they need to stay aligned, focused, and prepared for what lies ahead with our library of resources.
Board Briefings: Insights to Keep Client Leaders Aligned and Ahead
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Industry News
Moneyball Book Review – The Best Marketing KPI’s and Metrics for Association Management
By Chelsea McClain “But Moneyball is about baseball,” you say? Yes, but it is also a highly regarded business book that teaches the importance of DATA, DATA, DATA. Without data you are going on gut instinct…which is a very risky way to do business. Chelsea McClain The...
How to Boost Your Association’s Social Media Presence
Does your society utilize social media to grow their presence within their field of study, promote members, highlight upcoming meeting and/or upcoming deadlines and poll audiences for opinions on current topics?
Four years ago, one of our clients decided to focus on their social media presence. Through Twitter and Facebook, they have increased the visibility of both our Society and its journal.
You Have 8 Seconds…Go
I recently read that you have 8 seconds in any written communication to get your point across without potentially losing the attention of your reader. Eight seconds means a sentence or less!
Case Studies
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