Data Management- Questions your Nonprofit Association can ask Itself to Start Managing Data More Effectively

by Amanda Brahlek | Feb 18, 2022 | Association Management

By Kelly Braniff and Matt Karst Data management can seem like an overwhelming function of daily business. Forming a data management plan takes time, planning, and a keen understanding of your data-driven goals. The key to successful data management is NEVER the...

Moneyball Book Review – The Best Marketing KPI’s and Metrics for Association Management

by Amanda Brahlek | Feb 11, 2022 | Marketing

By Chelsea McClain “But Moneyball is about baseball,” you say? Yes, but it is also a highly regarded business book that teaches the importance of DATA, DATA, DATA. Without data you are going on gut instinct…which is a very risky way to do business. Chelsea McClain The...

Discovering the Benefits of a Professional Mentorship

by Amanda Brahlek | Feb 4, 2022 | Association Management

By Erin Colladay and Erin Shaw, edited by Matt Karst and Chelsea McClain Most associations want to attract younger members to help set the them up for career success and to ensure that the mission of the organization lives on into the future. Younger members often...

Unlocking Your Association’s Fundraising Potential

by Amanda Brahlek | Jan 28, 2022 | Association Management

By Kelly Braniff with Matt Karst In order to make the distinction being philanthropy and charity, it is important to have a clear understanding of the definition of philanthropy. Philanthropy is goodwill to fellow members of humanity. Philanthropy is an active effort...

Pmg’s Homecoming week

by Amanda Brahlek | Nov 19, 2021 | Company Culture

By Ally Jevens and Chelsea McClain When I think of homecoming, I think of the gathering of friends celebrating a common connection, and PMG’s homecoming was just that! After a year and 8 months of pandemic conditions, PMG held a homecoming for the first time ever in...