Developing a membership growth strategy for an association takes time. You can spend hours debating the best methods to reach prospective members, creating marketing materials, a marketing strategy and tactics. Membership retention and membership growth strategies can...
Does your society utilize social media to grow their presence within their field of study, promote members, highlight upcoming meeting and/or upcoming deadlines and poll audiences for opinions on current topics? Four years ago, one of our clients decided to focus on...
It makes sense that there would be a correlation between a healthy workspace and employee morale and productivity, but what does a healthy workspace entail? Within an office building, a healthy workspace can include items such as an ergonomic desk and keyboard,...
From herbal supplements in pregnancy to marijuana in breastfeeding, no topic is off-limits, for this new resource available to pregnant and breastfeeding moms. Hosted by OTIS/MotherToBaby member Chris Stallman, a certified genetic counselor, the episode series...
I recently ran across an excellent video where Simon Sinek, who is currently very popular in the employee training arena, spoke at Microsoft about leadership. It was not your typical “5 Characteristics of a Good Leader” type of talk. In fact, Mr. Sinek asserted that...