The Importance of Videos and Photos in your Association’s Marketing Strategy
By Chelsea McClain with Matt Karst Photos and videos are key elements of a successful association or nonprofit marketing strategy. Both photos and videos have the capability of telling a story much faster than text. They also help to provide an engaging user...
Supplying Your Nonprofit Association’s Chapters with Essential Materials for Success
By: Nikki Jackson & Kelley Norris Proper chapter management is fundamental to the success of an association. Part of putting your chapters in a position to succeed is giving them the right tools. But, what exactly are the right tools? There are many ways you can...
Developing Your Content Strategy for a Nonprofit Association
By Chelsea McClain with Matt Karst An important step in developing a marketing plan for a nonprofit association is developing an effective content strategy. Your content strategy is entirely based on your audience, so ask yourself questions like: Who is my target...
Stand-alone or association management company (AMC)?
By Sarah Timm and Matt Karst Sarah Timm Strong associations have strong association management. But finding the right association management situation is not an easy task. Many factors, and many hours of research and discussion should go into the decision, as the...
3 Tips for Successful Component & Chapter Management
By Nikki Jackson, Kelley Norris, and Matt Karst It’s no secret that chapters are an association’s lifeblood; it’s keys to success. Making sure a chapter is equipped for success is largely the responsibility of the Association Management Company (AMC). In...Contact Us
Parthenon Management Group
5034A Thoroughbred Lane
Brentwood, TN 37027
Monday - Friday (8:00am - 5:00pm CT)
PH: 615-324-2365
5034A Thoroughbred Lane
Brentwood, TN 37027
Monday - Friday (8:00am - 5:00pm CT)
PH: 615-324-2365
info@parthenonmgmt.com
