Does your society utilize social media to grow their presence within their field of study, promote members, highlight upcoming meeting and/or upcoming deadlines and poll audiences for opinions on current topics? Four years ago, one of our clients decided to focus on...
I recently read that you have 8 seconds in any written communication to get your point across without potentially losing the attention of your reader. Eight seconds means a sentence or less! After reading this, I thought about the number of emails I read in a day and...
As a former television broadcast journalist who covered healthcare as one of her “beats,” publicizing something used to be pretty darn simple. Interesting topic + t.v. story = tons of publicity. Or interesting topic + a lot of $$$ to advertise the topic in a...
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Parthenon Management Group
5034A Thoroughbred Lane
Brentwood, TN 37027