Discovering the Benefits of a Professional Mentorship

by Amanda Brahlek | Feb 4, 2022 | Association Management

By Erin Colladay and Erin Shaw, edited by Matt Karst and Chelsea McClain Most associations want to attract younger members to help set the them up for career success and to ensure that the mission of the organization lives on into the future. Younger members often...

Unlocking Your Association’s Fundraising Potential

by Amanda Brahlek | Jan 28, 2022 | Association Management

By Kelly Braniff with Matt Karst In order to make the distinction being philanthropy and charity, it is important to have a clear understanding of the definition of philanthropy. Philanthropy is goodwill to fellow members of humanity. Philanthropy is an active effort...

Start with Why: PMG’s Why and How That Trends to our Client’s Why

by Sarah Timm | Jan 14, 2022 | Association Management

Start with Why: PMG’s WHY and How That Trends to our Client’s Why “People don’t buy what you do; they buy why you do it. And what you do simply proves what you believe.” – Simon Sinek I recently read Simon Sinek’s book, Start with Why.  The concept that...

Remaining Current on Industry Standards and Guidelines

by Estelle Bah | Nov 5, 2021 | Association Management

By Lindsay Snyder, CMP, CMP-HC As I was recently studying for my Certified Meeting Professional – Healthcare (CMP-HC) credentialing exam, the importance of remaining current on industry standards and guidelines became increasingly apparent. As a healthcare meeting...

The Association Omnichannel Experience – What does it mean, and how does it relate to associations?

by Estelle Bah | Oct 15, 2021 | Association Management

By: Jesse Howard In the association world, the entire workforce prides itself on offering fantastic face-to-face events. We thrive on providing our attendees a first-class experience while we host them at a unique location. But what happens when the members return...

The Importance of Health Literacy in Written and Verbal Communication

by Estelle Bah | Oct 1, 2021 | Association Management

By Nicole Greer, Senior Grants & Project Manager Our goal at Parthenon Management Group (PMG) is to support our clients in every way possible, including assisting them to collaborate with their patients so that quality health outcomes are achieved. Improving...